Audience research

For our audience research we have allocated ourselves different areas of research, Charlie is doing interviews, Josh is doing questionnaires and Dan is doing online data collection.

Charlie- As my area of research i have chose to do personal interviews. The reason i have chose this is because by doing this i can ask detailed questions to the audience and get their honest and in depth opinions. As apposed to other types of audience research this option lets me get their full opinion and feelings.

Dan- I think the collection of online data is an effective way to collect relevant data to our thriller project. The up sides to data collection is that all the relevant data is there in a few clicks, it is all there on the internet and in certain magazines. However as with most data collection methods there are downfalls to this, for instance it is somewhat difficult to identify whether the data collected is accurate.

Josh- I decided to choose questionnaires because it is in my opinion the most effective type of research. It allows you to ask open and closed questions which would help our group to get a wide range of views and ideas on specific areas. Also it is the quickest method of audience research which makes it practical.

By doing each of these research methods and combining the information we find from the audience we hope to get a strong opinion on what we need to do to make our production appeal to the audience.